ORAL NICOTINE USERS BEHAVIOR STUDY REPORT
Oral nicotine pouches are seen as the safer and healthier route away from smoking and could be the key to quitting for good, according to new research. That is the finding of a survey conducted by IPSOS on behalf of Campaign for Safer Alternatives, to measure Kenyans’ attitudes to alternative nicotine products and assess the impact of the current suspension imposed on the sale of oral nicotine pouches.
Researchers interviewed 64 users of nicotine pouches aged between 18 and 44 years.
AN ADVOCATE'S GUIDE TO TOBACCO HARM REDUCTION
The book is available online in a clickable PDF format to facilitate downloading of
chapters or any sections of the book. We have developed this book as part of an open
source knowledge repository on tobacco harm reduction (THR). Its primary audience is
tobacco and nicotine consumers and those in the harm reduction community involved in
supporting smokers to quit or switch to less harmful nicotine products.
The book will mention aspects relating to policies, science, consumers and products
in this field. In addition, it will disclose the findings of 2020 research on consumer
perceptions about vaping (electronic cigarettes) and heated tobacco products. In this
way, we hope to work together to prevent tobacco-related disease and premature death.
